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The myth of the financial model
Your spreadsheet doesn’t need to impress anyone.
About Me

I’m Erin Millar
I’m a journalist-entrepreneur and the CEO of Indiegraf, a technology company helping independent local newsrooms thrive across North America. I’m also a mom to 8-year-old twins, Oscar and Louise — and after years of chasing it, I’ve finally accepted that the pursuit of “balance” is a myth and the idea of “having it all” was never the point.
Latest articles
The myth of the financial model
Your spreadsheet doesn’t need to impress anyone.
How empowering journalist entrepreneurs is key to restoring trust in media
My panel at Web Summit Vancouver explores how supporting a new generation of journalists and creators to build sustainable news outlets is reshaping the media landscape.



